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Grace by the Normandy Shore
Luisa Spagnoli's Fall/Winter 2024 collection brings to life the magic of Deauville, where French aristocratic flair meets coastal elegance.
Pharrell Williams, who became the creative director for Louis Vuitton’s men’s collections last year, has breathed new life into this cult model. The Millionaires sunglasses, which once caused a stir by bridging the worlds of music and high fashion, are now being presented in two new versions.
The first model, known as 1.0, stays true to the original design. It features a straight upper edge with metal strips in a patinated gold effect, adorned with motifs inspired by the Louis Vuitton monogram. The enameled S-lock shaped hinges on the temples add a touch of vintage charm to the sunglasses. This model is available in a chocolate tortoiseshell design with gradient lenses and turquoise joints, or in an all-black version.
The second model, 3.0, represents a modern interpretation of the original design. It’s made from durable carbon fiber used in the automotive industry, ensuring lightness and flexibility. This model boasts elegant silver hinges engraved with the LV logo and metal strips featuring the Damier pattern. It will be available in black with orange lenses for chromotherapy or in an all-black version.
The new Millionaires collection pays homage to the success these sunglasses brought to Pharrell Williams and Louis Vuitton two decades ago. At the same time, it serves as a bridge between the famous past and the promising future of this iconic design.
Luxury fashion enthusiasts and Louis Vuitton fans will be able to purchase these exclusive sunglasses in boutiques and on the e-shop from August 8, 2024. With this release, Louis Vuitton once again confirms its position as a leader in luxury fashion accessories that combine innovative design with traditional craftsmanship.
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